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0 CommentsCrypto exchange KuCoin released its ‘Into The Cryptoverse’ report exploring the penetration and adoption of digital currencies in Saudi Arabia. Among others, the survey revealed that about 14% of adult Saudis become crypto investors, while another 17% are likely to invest in crypto over the next six months.
Conducted by KuCoin as of May 2022, the survey revealed that around 3 million Saudi Arabians, or about 14% of the adult population aged 18 to 60, have become crypto investors who either currently own cryptocurrencies or have traded over the past six months. The survey also revealed that another 17% of adults are considered to be crypto-curious and are likely to invest in cryptocurrencies over the coming six months.
The study highlights sustainable interest among potential crypto investors in the Arab country. In Q1 2022, 49% of crypto investors intended to increase investment in cryptocurrencies over the coming six months.
The onset of the bearish market in Q2 2022 saw a reversal of investor sentiment toward more conservative strategies related to the holding of cryptocurrencies. In Q2 2022, 31% of crypto owners in Saudi Arabia said that they would keep their crypto balance as is rather than increase their investment. Investors with lower income tended to sell off a part of their portfolios during the same period.
Saudi Arabia delivers a uniquely high proportion of new market entrants, as 76% of crypto investors have less than one year of experience in crypto investment, including 49% of those who first started trading cryptocurrencies in the past six months, suggesting strong demand for crypto education in the market. 51% of crypto investors invest because they believe it is the future of finance, while 44% believe that cryptocurrencies can bring them higher returns in the long run compared to other types of financial investment.
As of the demographic, 63% of crypto investors are men. The gender ratio has remained stable over the past months. In terms of age distribution, young crypto investors below 30 account for at least a third of the total and have increased to 37% in Q2 2022. A slight difference is observed in the mindsets of men versus women, as 44% of male crypto investors say they do not want to miss the trend. On the other hand, women tend to hold a more practical mindset, focusing on realistic benefits. 48% of female crypto investors are motivated by its profitability in the long run, and 42% of females invest in crypto to gain passive income.
Around 42% of Saudi crypto investors say they plan to use the profits to improve their families’ living conditions. Other goals include buying a new house, saving for retirement or emergency fund, and spending on other enjoyments such as traveling and shopping. In addition, 15% of crypto investors hope to live on the income from a crypto investment to be spared from work. Many are using the gains from crypto investment to grow their portfolio and reinvest, especially male crypto investors. 29% of crypto investors plan to start their businesses with gains, and 28% intend to reinvest the money into the financial market.
Meanwhile, social media is the most popular source of crypto-related information, which 84% of crypto investors turn to when doing their research, particularly YouTube and Twitter. Online communities are also important influences for investors. 35% of crypto investors rely on the communities or Telegram for crypto-related information. 32% of investors prefer to consult their families and friends, while others research on their own, seeking information from various sources.
Almost 50% of the crypto investors buy digital currencies using fiat and engage in spot trading every month, which involves trading, buying, and selling on the current market value as the only form of crypto trading that is considered halal by some scholars in the Arab world. Types of investment that involve interests and gambling, such as staking, futures trading, and margin trading, are less popular in the country. As the market goes bearish in Q2 2022, 42% of crypto investors have adopted auto-trading solutions such as trading bots, 7% up from the previous quarter.
Also, the study revealed that investors search for excellent security and customer service when deciding which crypto exchange to use. The ability to be supported by secure and stable technology is a must-have for 40% of crypto investors, and 36% prefer the promise of repayment in the event of a security breach. In addition, the platforms’ efficient customer service is considered critical by 37% of respondents.
Concluding, the KuCoin report noted that the unique aspects of the local mentality in Saudi Arabia are opening new horizons and possibilities before the cryptocurrency market in terms of service and functionality. As well, the high percentage of progressive youth in the country is also a valuable resource that is fostering a positive attitude towards blockchain-based technologies and is promoting their adoption.
