Renault Korea Motors, the South Korean subsidiary of French automaker Renault SA, announced on Sept. 5 it will be working with metaverse gaming company The Sandbox for Web3 services. The companies will offer customers new ways to experience cars in the metaverse and support marketing collaborations. “This partnership is an excellent example of a collaboration…
Amid confusion over intellectual property (IP) rights, VC giant Andreessen Horowitz (a16z) is releasing a free licensing system for NFTs to address current challenges and ambiguities over the use of crypto collectibles. With help from Punk6529, the new licensing system attempts to standardize options, aiming to help the NFT sector fulfill its “economic potential.” The…
Event ticketing giant Ticketmaster announced that it will adopt the Flow blockchain for minting tickets as NFTs for select events. Five million Ticketmaster NFTs were already minted in a pilot program over the past six months. Ticketmaster NFTs will function primarily as collectible digital memorabilia, but also as a shareable “proof of attendance.” Over the…
Meta now allows users include digital collectibles on Facebook. Meta’s move expands NFT features from its initial launch point on Instagram to Facebook, with more than 2.9 billion users. Social media giant Meta said it now allows users to post their digital collectibles and NFTs to their Facebook accounts. Meta, the parent company for Facebook…
Dubai regulator issues regulations for virtual assets marketing Dubai’s Virtual Asset Regulatory Authority (VARA) sets market assurance and consumer protection guardrails for the virtual asset sector. On August 25, VARA announced regulatory guidelines on marketing, advertising, and promotions of virtual assets (VA) across Dubai. The regulations cover all forms of outreach, communications, and advertising, including…
Crypto-friendly rap superstars Eminem and Snoop Dogg will be performing at MTV’s Video Music Awards (VMAs) together on August 28 in a performance inspired by the Otherside metaverse and Bored Ape Yacht Club (BAYC) NFTs. The performance will see the stage transformed to reflect the Otherside aesthetic. The show was developed in partnership with Yuga…
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